ep. 101 How to Leverage Your Podcast for Networking w/ Simon Osamoh

In this episode, we had the privilege of hosting a special guest who shared their expertise on podcasting, networking, and sales, Simon Osamoh. Simon is the author of three books, 10 Powerful Strategies for Conflict De-Escalation, Securing Church Operations and Church Safety Responding to Suspicious Behavior. Simon’s work on conversational
interviewing is featured in the award-winning book How to Stop a Mass Shooting Epidemic by Dr. James Densley and Dr. Jillian Peterson of The Violence Project.

Here are three key takeaways that you absolutely don't want to miss:

1️⃣ Utilize the Power of LinkedIn: Our guest emphasized the incredible potential of LinkedIn as a platform for networking and promoting your podcast. By engaging with professionals in your industry, drawing them in through meaningful conversations, and then extending an invitation to be a guest on your show, you can create valuable connections and expand your podcasting network. 

2️⃣ Know Your Target Audience: The importance of having a clear idea of who you are speaking to and how your podcast aligns with your business goals. Understanding your target audience and tailoring your content to their needs and interests will not only attract loyal listeners but also position your podcast as a valuable resource in your niche.

3️⃣ Embrace the Mindset of Sales: The significance of falling in love with sales and embracing it as the foundation of your business. Sales generate consistent revenue and enable your business to thrive. 

This episode is packed with actionable advice and real-world experiences that will inspire and empower you to level up your podcasting game. So, make sure to tune in and take notes!

 

[00:03:03] The power of community.

[00:07:30] Building authentic relationships.

[00:10:13] Why podcasting is so important.

[00:12:30] Using LinkedIn for networking.

[00:16:23] Outsourcing for business growth.

[00:19:07] Niche podcasting success.

[00:21:21] Leveraging self-publishing and podcasting.

 

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