4 days ago

ep. 240 What Holds Business Owners Back in Technology Is Costing Them Sales w/ Dream Tech BFF

Welcome back babes to the Scale Your Sales Podcast! Today’s episode is an insightful deep dive into the realities of technology, business growth, and the DIY mindset that may be holding entrepreneurs back. Jillian sits down with Christopher and Tosca, the duo behind Dream Tech BFF, who specialize in helping solopreneurs, coaches, and creators streamline their tech and marketing. They discuss why so many business owners struggle with technology, the hidden costs of doing everything yourself, and how shifting your mindset can unlock major business growth. This episode is packed with actionable insights on how to stop letting tech be a roadblock and instead use it as a tool to scale efficiently and confidently.

Topics Covered:

  • Christopher and Tosca’s journey from corporate tech to supporting solopreneurs
  • Common tech fears that hold entrepreneurs back
  • DIY culture’s hidden cost, self-doubt and undervaluing expertise
  • The true cost of avoiding tech investments, lost time and sales
  • When to delegate vs. when to learn new skills
  • Shifting tech from burden to business accelerator
  • Prioritizing investments that drive real business growth

 

"We as humans believe that the answer to most problems is something we're already good at. It's our natural inclination. So, Jillian, for you, I think you want to sell your way out of everything. And for us, you know, we're like, we can write content and design and use technology to get to a place with our brand or our business. And sometimes that's the solution. But oftentimes, the reason you're struggling is because you need to learn something else." – Christopher

 

CONNECT WITH Dream Tech BFF

Instagram: @dreamtechbff

Website: DreamtechBFF.com

 

CONNECT WITH JILLIAN

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